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´╗┐ASUS Announces the Eee Pad Transformer Prime

Featuring the NVIDIA Tegra 3 QuadCore Processor the Transformer Prime is designed to greatly enhance the mobile computing experience

Fremont, CA November 8, 2011 ASUS officially announces the worlds first tablet with the NVIDIATegra 3 quadcore processor the ASUS Eee Pad Transformer Prime. The Eee Pad Transformer Prime is ultrathin at 8.3mm 0.33 and lightweight at 586g 1.29lbs while featuring a stylish metallic swirl design with class leading enhancements including ASUS SonicMaster audio technology, an HD 8MP rear autofocus camera with LED flash and battery life rated for up to 18 hours when combined with the optional mobile dock. Pricing will range from $49932GB to $599 64GB, with the optional mobile dock accessory priced at $149.

Incredibly Slim yet Incredibly Powerful

Featuring an ultraslim form factor, the Transformer Prime is only 8.3mm0.33 thin and weighs in at a mere 586g 1.29lbs without dock. This makes watching movies, surfing the web, playing games, taking photos, finishing up homework or video chatting with friends or family so easy and natural that youll wonder if the Transformer Prime was designed specifically with you in mind. Its innovative metallic swirl design ismade of aluminum for a secure yet extremely comfortable grip that comes in two gorgeous colors: Amethyst Gray and Champagne Gold.

The Transformer Prime is the worlds first tablet to feature NVIDIAs nextgeneration quadcore Tegra 3 processor. With the quadcore CPU, 12core GeForce GPU and vSMP technology, the Transformer Prime delivers an optimum user experience featuring smoothmultitasking capabilities,lightning fast app loading,a rich and fluid web experience, full 1080P HD video for realistic mediaplayback or recording and of course, incredible gaming performance that allows you to experience games in an entirely new way.

Fantastic Battery Life

While the Transformer Prime is extremely slim and light, ASUS did not forget about battery life. Thanks to the advanced power management features of the Tegra 3 processor and ASUS optimizations the Transformer Prime has a battery life of up to 12 hours, but when combined with the mobile dock, it lasts up to an incredible 18 hours, the longest battery life of any current tablet. Thanks to MultiTouch technology, you can use your fingers to do everything from swiping through photos, surfing the web, playing the latest games, typing emails, instant messaging, reading books or magazines, and starting your favorite movie. Both models featurea micro SD card slot, 3.5mm combo audio jack and micro HDMI port so sharing both whats inside and onscreen is quick and easy. However, the function that gives the Transformer Prime its namesake is the mobile dock, which gives new meaning to the term versatility. This innovative and convenient design seamlessly provides the user with a keyboard and touchpad, along with limitless expandability options via the USB port and SD card slot.

ASUS will include several innovative applications likeSuperNote that is fantastic for its ability to take, draw or record notes andPolaris Office which is great for staying productive with the ability to read, edit or create Word, Excel and PowerPoint MS Office 972007 compatible files. Thousands of top rated applications and games are also available at Android Market that fully takes advantage of the Transformer Primes amazing features and power.

Battery life will vary based on usage patterns and options.

Pricing will vary by country and SKU. North American MSRP pricing listed.

About ASUS

ASUS, the worlds top 3 consumer notebook vendor and the maker of the worlds bestselling and most award winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of todays digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktops, Eee Box and allinone PCs, notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones. Driven by innovation and committed to quality, ASUS won 3,398 awards in 2010, and is widely credited with revolutionizing the PC industry with the Eee PC. With a global staff of more than 10,000 and a worldclass R team of 3,000 engineers, the companys revenue for 2010 was around US$10.1 billion.